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BETA-X Core MBA Project - Research Guide

Having trouble getting started?

Remember to be strategic with your search terms. If there's no information available on a particular product (e.g., "ice cream makers"), try varying combinations of terms and/or varying levels of specificity, e.g., "small appliances," "household appliances," or "kitchen appliances." Even if you can't find the particular product you're looking for, reviewing broader reports and data can provide big-picture context and help you identify what to focus on or what to search for next.

Some hints for the Summer & Fall 2025 client SharkNinja:

Depending on the specific information you need, continue your search from here with other variations of search terms and in other databases!