SMA Sports Market Analytics

Basic Search Tips

  • Click on the sport or product name you would like to research from the list on the opening screen.
  • Once you are in a section you may search for brief market research statistics (consumer expenditures, participation, imports), or directory information.
  • If you search the Full Text Publications try to start with broad topics when entering keywords.
  • Try the links on the top, black menu bar. For example, click Venues to find college and professional team facilities.
  • Search for sports related organizations and trade shows by clicking on the Directories tab on the top menu bar.

Citing - Specific example

MLA Style Examples:

SBRnet:Sports Business Research Network. "Apparel-Athletic Socks: % of Consumer Exp. by Age Group." SBRnet: Sports Business Network. 2014. Web. 13 March 2015.