For Additional Information...
Market Research Resources
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Mintel Reports
Find full market research reports focusing on consumer products, lifestyles, retailing and international travel. -
Euromonitor Passport
Find international market intelligence, including economic statistics, on industries, countries, and consumers. -
Emerging Markets Information Service
Find news, company and industry information, and financial and economic data for emerging markets/countries.
Marketing Plan Research
Remember to consider:
- Market Research Reports - see above resources and Market Research Guide for target market and consumer information
- Industry Research - see Industry page of this guide AND Industry Information Research Guide
- Company Research - to find information about your company & competitors - see Company page of this guide AND Company Information Research Guide