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Advertising Research Guide
Look here for a list of databases and websites to help you locate information on ads, advertising agencies and general industry data.
Overviews & Ad Agencies
Rates & Expenditures
Find Images of Ads
Research Librarian
Samantha Porter
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Subject Specialties: Entrepreneurship, Management, Marketing, OIM
Subjects:
Career & Job
,
Company Information
,
Entrepreneurship
,
Industry
,
Information Technology
,
Management
,
Marketing
,
Operations
,
Statistics
Advertising Agencies
Winmo (formerly Advertising Redbooks)
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Find both U.S. and international advertising agencies and their advertisers in this directory.
American Association of Advertising Agencies (AAAA)
Represents US agencies; offers broad range of services, information, and expertise regarding the ad agency business.
Guides & Overviews
Advertising Resource Guide
A well organized guide, from Creative Displays Now.com, this offers links to every aspect of advertising.
Interactive Advertising Bureau
Some free, brief reports on web advertising, under Resources and Research tab.
Web Marketing Today Information Center
Links to hundreds of articles about marketing a business on the web.
PromoProf
PromoProf
Former Professor Govoni's website. Find links to a glossary, media kits, TV, radio and newspaper rates and information sites including associations.
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