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Best Bets for Marketing Research
Statistical data on over 600 international industries, sources include market researchers, trade organizations, scientific journals, and government databases.
Find international market intelligence, including economic statistics, on industries, countries, and consumers.
Find full market research reports focusing on consumer products, lifestyles, retailing and international travel.
Mintel Market Size
Find global market data containing market size, market share and forecast data for consumer goods categories.
First time users must create an account using your Babson email address.
A web based mapping application with thousands of demographics, business and marketing data.
MRI-Simmons Insights (formerly MediaMark MRI+)
A comprehensive consumer intelligence search engine, the new platform allows marketers to mine through thousands of consumer behaviors, providing fast access to actionable consumer insights.
Claritas 360 (formerly Claritas Segmentation & Market Solutions)
For Access Click the Claritas 360 Link on SRDS Homepage
Understand your target audience by locating demographics and lifestyle information by DMA
Consumer Brand Analytics
Analyze one brand or compare brands for market size, brand loyalty and brand switching, demographics, social media and sports fan involvement.
Find the full text of lengthy demographic, consumer and industrial product market research reports.
SMA Sports Market Analytics
Find sports market research and industry news, sports participation, consumer expenditures & brand preferences, marketing, facilities and teams.
SRDS (Standard Rate & Data Service)
Find media rates and data for traditional media, out-of-home, and digital media.
Winmo (formerly Advertising Redbooks)
Find both U.S. and international advertising agencies and their advertisers in this directory.
Fitch Connect (formerly BMI)
Country risk, industry reports, and company coverage in global markets. Includes news, reports, and data.
Find lengthy market research reports focusing on the industrial/manufacturing industries.
Nielsen Market Reports (Free)
This site lists and describes dozens of timely in-depth reports on key topics of interest to businesses. Reports are organized into six major categories: innovation; online; consumer; mobile; global and media/entertainment.
US Census Bureau
Find demographic info, business info, etc.
Invest in yourself and your career by staying up to date on the latest trends in digital marketing, sales, customer support, and more
A GIS website which maps demographics of lifestyles.
Internet usage and advertising statistics.
Consumer Expenditure Survey
Published by the Bureau of Labor Statistics this website provides data on the buying habits of U.S. consumers.
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