Marketing Plan Research Guide

Covers major secondary information sources used in developing a marketing plan.

Research Librarian

Nancy Dlott
Set up an appointment

Contact:
Horn Library, Room 102D
781-239-4987
Liaison to:
Marketing Division
TOIM Division

Guide Overview

 

 This guide covers top secondary information sources used  in developing a marketing plan and is particularly useful
  for EPS3580, MKT4505, MKT4560 and MKT7560.

In a Hurry: Begin Here

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